Zenith, Publicis Content and Heineken® have partnered to launch the Heineken® Chat Bot on Facebook Messenger, providing an engaging platform that...
Read moreGlobal adspend will grow 4.2% to US$559bn in 2017, according to Zenith’s new Advertising Expenditure Forecasts, published today. That’s down from 4.8%...
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Today Zenith publishes the third edition of Global Intelligence, its quarterly magazine about the transformation of media and communications. This edition leads with...
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Online video viewing will rise 20% in 2017, according to Zenith’s Online Video Forecasts 2017, published today. Global consumers will spend an...
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Mobile internet use will account for 26% of global media consumption in 2019, up from 19% in 2016, according to Zenith’s Media...
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